Social media’s history began in the 1970’s with something called “Bulletin Board System.” This was before modern internet and was mainly used by businesses. In the beginning of the popularization of the internet, Americans were concerned with how isolated one would be sitting in front of a screen. If only those involved in creating this technology could have envisioned what would be normalized here, in 2017. Quickly, social media evolved from BBS and Friendster to Myspace and Facebook. People everywhere were consumed with creating an identity they could use to connect with old classmates, complete strangers with a common interest, or just with other users. Today a different kind of social media threatens to reign: Snapchat. This networking site was created in a Stanford classroom and was launched in 2011.